Whether you want to celebrate a launch, connect with your community, or change perceptions, we have the communication solution to bring your story to life.
COMMUNICATIONS AUDITS & PLANNING
Communications tactics are only as good as their strategic foundations. To build this foundation, Elettra offers audits that examine communications programs from the top down and consider data from a variety of sources including surveys, interviews, and focus groups. With this audit as a guide, we work with clients to develop programs that match communications strategies to real business objectives.
Whether through traditional or online media, the third party validation that comes with editorial media coverage remains invaluable. Elettra will generate coverage for your story by drafting smart pitch angles, developing compelling written and visual media tools, and preparing your spokesperson through media training. And when the sailing isn't smooth, we are expert in helping organizations work with the media while managing an issue or crisis.
EVENTS, ACTIVATIONS, & PROMOTIONS
What better way to connect with your audience than with in-person, on-the-ground experiences? Elettra plans and manages events, activations, and promotions of all shapes and sizes. We've done it all, from galas and awards shows to fashion shows, from attention getting sampling opportunities to multi-layered contest promotions.
COMMUNITY RELATIONS & CONSULTATION
Your organization is part of a larger community, and how you relate to that community is critical to your ability to do business. Elettra helps clients measure community perceptions, develop effective community relations plans, and create the tools, events, and initiatives that inform and build trust.
SOCIAL MEDIA & CONTENT
Today there are endless opportunities to have a conversation directly with your audience, no middle man required. We work to pin-point the right opportunities and to produce engaging content for social media, native advertising, websites, or collateral. And to support our clients in developing their direct-to-audience communications, Elettra offers social media training services.
The stakeholders closest to your organization - whether employees, leadership, or board - can be your greatest champions, but only if they are informed and engaged. Elettra develops internal education and engagement programs, working with you to set a strategic direction, then creating messaging, tools, events, and reward programs that will meet your objectives.