Here’s a selection of Elettra stories including client work and other agency news.
Are you heading to the Okanagan soon? If so, pick up the October issue of Okanagan Life and check out their feature on the new Sandhill Winery and visitor centre in downtown Kelowna. ...And the stop by Sandhill, of course!
The October Okanangan Life is on newsstands now.
We are delighted to be working with alumni UBC to publicize Fashioning Cancer, a fundraiser in support of the Canadian Cancer Society Cancer Prevention Centre at UBC.
The event, part of Western Living Design Week, will feature the auction of ten exquisite evening gowns that were designed as works of art by Jacqueline Firkins, Assistant Professor, UBC Department of Theatre and Film, to encourage honest and open conversations about cancer.
The gowns were inspired by colourful microscopic images of cancer cells and cellular systems and auction and ticket proceeds from the event will go to the Canadian Cancer Society Cancer Prevention Centre at UBC.
In addition to the auction there will be a live performance by Canada’s queen of punk, singer/songwriter and cancer survivor, Bif Naked.
The Fashioning Cancer fundraiser will take place in the Porsche Centre Vancouver on Tuesday, September 23
For further information and to buy tickets, visit www.alumni.ubc.ca/fashion.
Local company Mahony & Sons opened the doors to their newest location in South False Creek earlier this week and Vancouverites have been flocking to the new restaurant to check out the detailed authentic Irish décor and sample delicious dishes and drinks on the stunning waterfront patio.
Prior to the opening Breakfast Television’s Dawn Chubai came down to Mahony & Sons to broadcast four cooking segments with Executive Chef Paul Nguyen and the Mahony brothers. Viewers learned how to make Mahi Mahi Fish Tacos (a Mahony & Sons best-seller), Lily Belle’s Shrimp Salad, and Lee’s Lamb Dip, and Bar Manager Barry Quinn gave some useful tips on how to pour the perfect pint of Guinness.
Executive Chef Paul Nguyen prepares a shrimp salad at Mahony & Sons for BTV
The opening of Mahony & Sons Stamps Landing has proved of great interest to the local media and food bloggers with rave reviews appearing on the Georgia Straight website, Vancity Buzz, Modern Mix, and My VanCity (to name just a few), as well as on the websites of national food trade publications such as Canadian Restaurant News and Foodservice and Hospitality.
Follow @MahonyAndSons on Twitter for details on further coverage in the coming days and weeks.
Mahony & Sons Stamps Landing
The craic was mighty on Thursday evening as Mahony & Sons hosted a special sneak preview for media of their much-anticipated Stamps Landing restaurant.
The family-run company has just completed a complete overhaul of the former Monk McQueen’s site in South False Creek and will be officially opening the new 10,000 square foot location on Monday, August 18 at 11am.
Guests at last night’s media event were invited to experience true Irish hospitality and enjoyed the perfect pairing of Guinness and oysters upon arrival, followed by a tour of the new premises before sampling a number of signature Mahony & Sons dishes prepared by Executive Chef Paul Nguyen.
The Mahony & Sons Stamps Landing Media Launch
Mahony & Sons, Mahony and Sons, Stamps Landing, False Creek, Restaurants, Irish pub
Mahony & Sons Stamps Landing can seat up to 600 people spread across two levels - 150 upstairs, 150 downstairs, and 300 on the four waterfront patios. Key features include an Oyster Bar, an extensive patio with double-sided fireplace, and a private sunset patio perfect for small groups.
Executive Chef Paul Nguyen
Thank you to all media who attended – Mahony & Sons appreciates your support!
We are delighted to be working with Muscular Dystrophy Canada in the run up to their Empowerment in Action Summit 2014. This engaging and informative event will take place at the Sheraton Vancouver Airport from the 22nd – 24th August and will feature interactive workshops and panel discussions providing valuable information and inspiration to anyone whose life is directly impacted by a neuromuscular disorder. If you would like more information go to http://muscle.ca/we-can-help/educational-events/empowerment-in-action/
The deadline for registration is 8 August 2014.
Vancouver Magazine announced today select finalists for its upcoming 25th Annual Restaurant Awards. Finalists were named in the magazine’s new Best of Neighbourhood award categories including: Best Downtown, Best Yaletown, Best West End, Best Gastown & Chinatown, Best West Side, Best East Side, and Best Richmond.
These categories join Best North Shore in highlighting establishments for diners for whom location is at least as important as reputation, type of cuisine, ambiance, and price. Click here for finalist restaurants.
“For the past 25 years, Vancouver Magazine has been cataloguing the city’s finest rooms and creating a definitive compendium of all that is delicious, masterful, and of the moment,” said John Burns, Vancouver Magazine Editor-in-Chief. “The addition of Best of Neighbourhood awards reflects our judges’ view that for many people, location matters a great deal when deciding where to dine.”
Finalists in the remaining 42 categories won’t be revealed until the gala, to be held at the Sheraton Vancouver Wall Centre Hotel on April 22nd. More than 700 of B.C.’s top chefs, restaurateurs, sommeliers, and food critics will gather to recognize the city’s best. Vancouverites can follow the event live on Twitter and Instagram using #VanMagAwards.
Vancouver Magazine’s May issue includes a 42-page feature on all the award categories. The issue will be on newsstands on April 28th and digital subscriptions will be available at vanmag.com.
About Vancouver Magazine:
Since 1967, Vancouver Magazine has been informing, guiding, and entertaining people who engage with the city. Mixing quality journalism and service-driven pieces, the magazine chronicles and reflects Vancouver’s emergence as a dynamic, cosmopolitan urban centre. Vancouver Magazine is available as a monthly magazine, through a weekly e-newsletter, The Fix, online at Vanmag.com, and on Twitter and Instagram (@vanmag_com).
Canadian Culinary Federation selects Canadian Bocuse d’Or Laureate team
Toronto, ON; September 18, 2013 - The Canadian Culinary Federation (CCFCC) officially announced today its team of chefs for the Dubai World Hospitality Championships 2013 . CCFCC Culinary Team “Bocuse D’or Laureate” is comprised of former Canadian Bocuse d’Or competitors who will compete against twelve teams from around the world in Dubai, UAE from November 17-19, 2013.
Managed by Dr. Jane Ruddick, - a Bocuse d’Or team “management laureate”- the members of CCFCC Culinary Team “Bocuse D’or Laureate” Dubai 2013 are:
Michael Noble (Team Captain), NOtaBLE ~ The Restaurant – Bocuse d’Or 1995 & 1997 Chris Mills, JOEY Restaurant Group – Bocuse d’Or 2001 Andrew Springett, SAIT Polytechnic Institute – Bocuse d’Or 2003 Scott Jaeger, The Pear Tree – Bocuse d’Or 2007 Ryan Stone, Centerplate – Bocuse d’Or 2011 Arthur Chen, Edmonton Shaw Conference Centre – World Culinary Olympics Pastry Chef 2000 – present Bernard Casavant Culinary Consultant – Bocuse d’Or 1991 Morgan Wilson (Support Member), Fairmont Empress Hotel Victoria – Bocuse d’Or Candidate 2005
The Canadian judge at the Dubai competition is Simon Smotkowitz from the Shaw Centre, Edmonton
“The Canadian Culinary Federation is honoured to receive an invitation to Dubai 2013,” says Donald Gyurkovits, National President, Canadian Culinary Federation. “We have assembled a team of chefs with exceptional experience competing on the world stage against the very best. They are among the finest our country has, and we know they will do us proud.”
Canada is taking part in the Championships at the invitation of Sheikh Hamdan Bin Mohammed Bin Rashid Al Maktoum, Crown Prince of Dubai, the Government of Dubai, and the Emirates Culinary Guild. The event is in its inaugural year, but is expected to become the Middle East’s premier culinary competition. The event is sanctioned and judged by the World Association of Chefs Societies .
“It is always an honour to represent Canada in international competition. I am excited to cook against the best chefs in the world in a city as famous as Dubai,” says Michael Noble, Team Captain and Chef at NOtaBLE ~ The Restaurant in Calgary. “All that being said, my biggest thrill is to be part of this Canadian "dream team" of chefs for whom I have great respect, friendship and admiration." During the competition all international teams will be required to present a themed buffet and hot meal for a group of 54, including judges and special guests. Over the next two months the Canadian team’s planning and preparation will include an official team practice in Calgary (Oct 2) and a tasting in Edmonton at JOEY Jasper Ave (October 9).
The Bocuse d'Or is the world’s most prestigious culinary competition and takes place biennially in Lyon, France. CCFCC’s Bocuse d’Or Canada program engages Canadian chefs in this international competition and promotes the art of cuisine and the profession of chef. CCFCC has participated in every Bocuse d’Or competition since it began in 1987, sending Canada’s best talent to Lyon.
About CCFCC The goal of the Canadian Culinary Federation is to unite chefs and cooks from across Canada in a common dedication to professional excellence. Since its inception in 1963, the federation has enjoyed a deep and long-standing tradition as Canada’s true representation of the professional Canadian culinarian. http://www.ccfcc.ca/
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Follow the team online: Facebook @Culinary Team Canada Dubai 2013 https://www.facebook.com/pages/Culinary-Team-Canada-Dubai-2013/232405846915376
Twitter @CCFCCDubai https://twitter.com/ccfccdubai
Global, CityTV, and CTV all came out yesterday to see the white panel removed from the former Eaton's / Sears building at Pacific Centre. Watch Global's coverage here.
Anticipation for the redevelopment of Pacific Centre and the arrival of Nordstrom is growing. Read Thandi Fletcher's story in Sunday's edition of The Province.
Elettra Communications is proud to be part of a project that is such an important part of life in Vancouver's downtown core.
Read the full story here.
A hearty congratulations to Cassandra Parsons, who has been recently promoted to Account Manager at Elettra.
Cassandra officially joined Elettra in August 2012 as Account Executive (with previous stints as an intern in 2010). The promotion recognizes Cassandra's hard work and stellar achievement in media relations and event production over the past year.
Pick up a copy of BCBusiness's August issue for the full story on Long Table Distillery. Or click here.
Elettra Communications moved house a few weeks ago, and we're getting quite comfortable in our new surroundings. We've relocated just one block west and one block north to the Standard Building at 510 West Hastings.
If you've ever looked for an office space in downtown Vancouver, you'll know how challenging it can be to find a spot with character. For Elettra, having an inspiring place to come to every morning and lovely surroundings to welcome our clients to is an important part of doing business.
We really lucked out with our new home in the beautiful Standard Building, which dates back to 1916 (photo of the lobby at right). Changing Vancouver has a great post on the history of our building and our corner at Hastings & Richards.
Though we do a lot of thinking about the future, Elettra Communications has always had a connection with the past. Our name, Elettra, comes directly from communications history. The pioneer of the radio, Guglielmo Marconi, had a floating laboratory, a ship he called The Elettra. From The Elettra, Marconi conducted the experiments that would forever change how the world communicates.
From the window of our new office we look out at the Dominion Building, Sun Tower, and the Woodwards buildings - all of which are architectural icons that represent Vancouver's past and present. We feel really lucky to be here - connected to the past and working on the future.
We're looking forward to welcoming our clients, suppliers, and friends to our new office. Do drop by for a visit!
De Dutch auctions off Vancouver’s best views of Canada Day fireworks In support of breast cancer research
VANCOUVER BC (June 21, 2013) – De Dutch, a beloved Canadian restaurant chain with 23 locations across Western Canada, is celebrating Canada Day with Front Row at the Fireworks, a fundraising initiative benefitting the Canadian Breast Cancer Foundation’s BC Yukon Chapter.
Through their website dedutch.com/bestseats, nine waterfront tables at De Dutch’s Burrard Landing location at the Vancouver Convention Centre will be auctioned off with the starting bids at $200 for a table of two or $400 for a table of four. Winning bidders will enjoy the best seats for the annual Canada Day Burrard Inlet Fireworks from 9 pm to 11 pm, with a $20 food and beverage voucher from De Dutch included in the bid price.
"We are very excited to be partnering with De Dutch on what will be a spectacular night of fireworks," states Patricia Chu, Canadian Breast Cancer Foundation – BC/Yukon Region. "This promises to be a fun community event, not to mention a great opportunity to help breast cancer research."
The fireworks show will take place on the evening of July 1st, 2013, with an estimated 250,000 Canadians expected to attend the Burrard Landing festivities. Proceeds from the auction will benefit the Canadian Breast Cancer Foundation’s BC Yukon Chapter and help to fund vital research and community health grants to further progress in breast cancer prevention, diagnosis, treatment, and care.
“Our Burrard Landing location offers our guests an incredible view to enjoy breakfast, brunch, and lunch,” says De Dutch President Bill Waring. “The Canada Day fireworks show happening in the inlet right in front of us allows us to use our unique location to support both a community event and an important cause.”
Since 2002, De Dutch has supported the Canadian Breast Cancer Foundation with its annual Shrove Pancake Tuesday promotion, donating $2 from each pannekoek to the foundation.
Bidding closes June 28 at 12 pm. For more information on the event, visit dedutch.com/bestseats. About De Dutch De Dutch was founded in 1975 with a vision to create unique, quality food inspired by Dutch cuisine. Over the years, our quirky Dutch flair and commitment to quality have helped to establish us as a one-of-a-kind destination for breakfast, brunch, and lunch. With 23 locations and growing, De Dutch is quickly becoming a popular tradition for folks all across Western Canada. www.dedutch.com
