Posts tagged new hire
Welcoming Our New PR Consultant, Kyle Krawchuk



Kyle Krawchuk (final).jpg

We are delighted to welcome Kyle Krawchuk to the team this week as our new PR Consultant.

Always up for a challenge, Kyle left his hometown of Maple Ridge at age 18 to enrol in HEC Montréal’s trilingual Bachelor of Business Administration program – where the courses were taught in equal parts English, French and Spanish. Four years later, Kyle set off on a career that would see him live and work in some of the world’s most vibrant cities – Paris, London, Rome, Shanghai, Beijing, Lima – and pick up two new languages (Italian and Mandarin) while he was at it.

Over the course of his career, Kyle has done in-house marketing and PR for both B2C and B2B brands in addition to earlier roles in the luxury retail, human resources, tourism sectors.

Outside of the office, you can find Kyle performing improv, hiking up one of the local mountains or catching rays at Sunset Beach. An voracious reader and political junkie, Kyle likes to start each day with a generous helping of news.

Now back in Vancouver, Kyle is excited to leverage the ideas and experience he obtained abroad to help Elettra’s clients achieve their PR objectives. We are thrilled to have him onboard.

Elettra welcomes Cassandra Parsons

It was one heck of a busy summer at Elettra Communications. So busy, in fact, that we're only now announcing some exciting news - the addition of Cassandra Parsons as Account Executive on our team. We first met Cassandra back in 2010 when she interned for us. Cassandra knocked our socks off way back then, and we've been keeping our fingers crossed that some day we could welcome her back to our team.

Since her time at Elettra in 2010, Cassandra returned to school to complete a Certificate in Public Relations from Simon Fraser University, worked with Citizen Relations Cossette, and worked in corporate communications and investor relations for several Vancouver-based TSX-V listed companies.

Cassandra also holds Bachelor of Arts from the University of Victoria, and a Certificate in Entertainment and Events Marketing from New York University.

We're so thrilled that Cassandra is back, and can't to wait for all our clients to meet her!